A product roadmap is a high-level overview that maps the vision and overall product strategy of your product. The...
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How to Create a Winning User Persona
User personas guide product managers to relate features and ideas to specific user types referred to as personas....
How to Become A Product Manager
Why do so many people ask, "How can you become a Product Manager?" It's because a "dream job" is the product...
Six Trends Shaping Product Management in 2021
INTRODUCTION One of the hottest and fastest-growing positions in industry right now is digital product marketing. The...
Product Roadmap
Product Roadmaps The Product Roadmap is a common source of truth that describes a product's vision, course, goals and...
Product Marketing Manager vs Product Manager
Product Marketing Manager Often, I get asked, what’s the difference between product manager and product marketing...